Printversion
Home
Company
Products
Solutions
Search
Downloads
Service
Distributors
Contact
Imprint
Sitemap

 

Entrepreneurs for more than 25 years


Hanno Mahr and Peter Thum, founders and shareholders of Thum + Mahr GmbH

Who is YELLOWTEC?

YELLOWTEC is a brand of Thum + Mahr GmbH, Germany. T+M is one of Europe's leading system integrators for broadcast facilities - always working on the cutting edge of today's requirements.

Decisions in the broadcast market are driven by searching for pragmatic solutions. Who else could generate better ideas for equipment design than somebody being challenged every day anew? Picking up this most valuable benefit the brand YELLOWTEC was born. Meanwhile, Yellowtec equals multiple product lines for broadcast applications.

Simple and Smart

YELLOWTEC's common station call sign is "simple and smart". Why?

Products in broadcast are getting more and more complex in these days. Therefore YELLOWTEC's first design principle is: keep it simple. Reduce complexity to what is really needed. 

The key to success is the deep understanding of the balance between complex technical innovation on one side and userfriendliness on the other. It makes up the challenge of YELLOWTEC's second design principle: "make it smart". It answers the question how to handle complex features while keeping operation simple. Take a closer look at our products and you will get the idea.